A method for producing a precast concrete tower segment of a wind turbine tower is provided. An inner formwork having at least one bore and at least one holding unit on an inner side of the inner formwork in the region of the bore is placed. A first end of a concrete anchor or a first end of a removable element at the first end of the concrete anchor is introduced from the outer side of the inner formwork through the bore into the holding unit in order to hold the concrete anchor. An outer formwork is placed. Concrete is introduced between the inner and outer formwork. The removable element in the first end or the first end of the concrete anchor is removed and the precast concrete segment is removed.