A system and method for automated customization are disclosed herein. The system includes a content distribution network formed of a content network, an end-user network, and one or several customization networks. The end-user network includes a local data server and an end-user server. The end-user server can be programmed to receive a document, identify one or several customizations for insertion into that document; identify one or several insertion points designated to receive the one or several customizations, and to insert the one or several customizations into the designated one or several insertion points.