A zipper pulling device for allowing a user to more easily zip up a dress or other similar garment. The zipper pulling device includes a rod having a first end and a second end, wherein the rod is telescopic such that it can be extended or retracted to a desired length. The first end comprises a magnet thereon that can be used to engage a metal zipper. The second end of the rod includes a hook thereon, wherein the user can alternately use the hook to engage the zipper. In this way, the user can grasp an end of the rod and pull the rod upward so that the hook or magnet temporarily engaged with the zipper pulls along the teeth of the zipper, allowing a user to more easily zip up a dress.