A vehicle pop-up hood device includes a hinge base, a first arm that is coupled to the hinge base via first pin, a second arm that is coupled to the first arm via a second pin, and an actuator that is coupled to the first arm via a first coupling shaft and coupled to the second arm via a second coupling shaft. The first coupling shaft, the second coupling shaft, and the second pin are disposed at a vehicle front side and a vehicle width direction inner side with respect to the first pin. The actuator is disposed at an incline toward the vehicle width direction inner side on progression toward the vehicle front side in vehicle plan view, and respective axial lines of the first coupling shaft, the second coupling shaft, and the second pin are orthogonal to the actuator in vehicle plan view.