Invention Grant
- Patent Title: Systems and methods for delivering tailored content based upon a consumer profile
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Application No.: US13489340Application Date: 2012-06-05
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Publication No.: US09754269B2Publication Date: 2017-09-05
- Inventor: Robert E. Morgan , Hitesh K. Seth
- Applicant: Robert E. Morgan , Hitesh K. Seth
- Applicant Address: US NY New York
- Assignee: AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC.
- Current Assignee: AMERICAN EXPRESS TRAVEL RELATED SERVICES COMPANY, INC.
- Current Assignee Address: US NY New York
- Agency: Snell & Wilmer L.L.P.
- Main IPC: G06Q30/00
- IPC: G06Q30/00 ; G06Q30/02

Abstract:
The present disclosure includes a system, method, and article of manufacture for aggregating a consumer profile, identifying tailored content (e.g., in response to a trigger event and/or based upon a consumer profile), and/or tailoring a digital destination. For example, the systems may receive direct data indicating an interest in receiving specific content, aggregate that data into a consumer profile, compare the consumer profile to content, and/or identify tailored content based upon the comparison. Further, the systems may communicate the tailored content to a web client associated with a consumer, receive a transaction request from a web client, and/or receive bids associated with tailored content. In addition, these systems may prioritize tailored content comprising a plurality of tailored offers and/or forecast a budget for an upcoming experience.
Public/Granted literature
- US20130325626A1 Systems and Methods for Delivering Tailored Content Based Upon a Consumer Profile Public/Granted day:2013-12-05
Information query