Invention Grant
- Patent Title: Customizing content in a social stream
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Application No.: US13693680Application Date: 2012-12-04
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Publication No.: US09762629B1Publication Date: 2017-09-12
- Inventor: Aman Bhargava , Abhijit Bose , Andrew Ames Bunner , Lan Liu , Boris Mazniker , Rachel Ida Rosenthal Schutt , Andrew Tomkins , Yonatan Zunger
- Applicant: Google Inc.
- Applicant Address: US CA Mountain View
- Assignee: Google Inc.
- Current Assignee: Google Inc.
- Current Assignee Address: US CA Mountain View
- Agency: Patent Law Works LLP
- Main IPC: G06F15/16
- IPC: G06F15/16 ; H04L29/06

Abstract:
The disclosure includes a system and method for providing a customized stream of content to a user. The system includes: an item sourcer for gathering one or more content items from one or more content sources; a behavior indicator module and scorer for determining one or more behavior scores for the one or more content items; a content indicator module and scorer for determining one or more content scores for the one or more content items; a score combiner for aggregating the one or more behavior scores and the one or more content scores to generate one or more item scores for the one or more content items; a content diversifier for determining one or more diverse items from the one or more content items; and a stream generator for generating a customized stream of content for the user from the one or more diverse items.
Information query