A sheet feeding apparatus includes a first sheet storage portion and a second sheet storage portion disposed side by side with the first sheet storage portion. The sheet feeding device includes a sheet bundle moving member configured to transfer sheets in the second sheet storage portion to the first sheet storage portion and a pickup roller configured to feed the sheet by abutting against the sheet stored in the first sheet storage portion. When transferring the sheet bundle in the second sheet storage portion to the first sheet storage portion, the pickup roller is rotated in the same direction as that during feeding.