A golf ball resin composition contains a base resin for which, in dynamic viscoelasticity measurement, the storage modulus of the base resin measured at 23° C., 15 Hz and 1.0% strain, and tan δ determined under the same conditions, satisfy specific values; and for which the storage modulus of the base resin measured at 23° C., 15 Hz and 10% strain, and tan δ determined under the same conditions, satisfy specific values. By using this resin composition as a golf ball cover material, the force delivered to the ball while the ball and the clubface are in contact from impact to follow-through is more easily felt, facilitating distance control of the ball. Controllability with a short iron such as a sand wedge around the green is also excellent.