Apparatus and methods for web tension control are provided. In an example, an apparatus can include a tension beam configured to deflect in a predictive manner when under a force load, a first shaft directly coupled to the tension beam and configured to mechanically interface with a torque device, a second shaft directly coupled to the tension beam opposite the first shaft and configured to interface with a structural member of a web machine, and a strain gauge coupled to the tension beam and configured to provide an electrical representation of the force load.