A technique facilitates use of a flexible conveyance, e.g. coil tubing or slick line, for placing a tool in a tubing string. The tool is coupled to an orienting and locating mechanism which is used to deploy the tool through a tubing string via a flexible conveyance. The tool is oriented by reciprocating the orienting and locating mechanism between orienting profiles. Once the tool is oriented, the orienting and locating mechanism is latched at a desired longitudinal location by a releasable key.