A method for developing an application comprises: one or more processors selecting at least one service associated with an application; and one or more processors creating a binding between the application and the at least one service. Creating the binding is performed by generating, in association with the application, a profile for the at least one service, where the profile contains at least one parameter associated with the at least one service. One or more processors automatically instantiate the at least one parameter in the at least one service based on an environment in which the application runs.