A vehicle wheel service system configured to present an operator with an interactive visual display of vehicle service system components and a virtual model of the actual wheel assembly undergoing service. The interactive visual display includes representations of various parameters associated with the wheel assembly and vehicle service system and enables virtual manipulation of the positional relationship of components such as imbalance correction weights and the tire relative to the vehicle wheel rim, providing a visual representation of the resulting effects on the parameters of the vehicle wheel assembly, and enables viewing of various real-time operations from a safe location away from moving components, as well as visualization of operations prior to implementation.