The disclosed subject matter relates to systems, methods, and machine-readable media for ordering notifications for display in a social networking environment. One example system is configured to obtain a set of notifications for a user, wherein each notification in the set of notifications is generated in response to an event in a social network and, for each notification in the set of notifications, determine an event type associated with the notification and calculate a priority score for the notification based on the event type associated with the notification. The system is further configured to display the set of notifications based on the priority score for each notification in the set of notifications.