Invention Grant
- Patent Title: Method and apparatus for increasing user engagement with video advertisements and content by summarization
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Application No.: US15385608Application Date: 2016-12-20
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Publication No.: US09813779B2Publication Date: 2017-11-07
- Inventor: Shekhar Kumar Deo , Manoj Rajshekar , Gaurav Kumar
- Applicant: 24/7 Customer, Inc.
- Applicant Address: US CA Campbell
- Assignee: 24/7 CUSTOMER, INC.
- Current Assignee: 24/7 CUSTOMER, INC.
- Current Assignee Address: US CA Campbell
- Agency: Perkins Coie LLP
- Main IPC: H04N7/173
- IPC: H04N7/173 ; H04N21/81 ; H04N21/442 ; H04N21/458 ; H04N21/234 ; H04N21/258 ; H04N21/44 ; H04N21/439 ; H04N21/466
Abstract:
Embodiments of the invention provide techniques for increasing user engagement with video ads and content. The invention is not limited to video advertisements, but is applicable to any other content. Embodiments of the invention provide engagement formats that use interesting frames in a video or objects within video frames to increase user engagement in the video, one or more frames of the video, or any object within the video.
Public/Granted literature
Information query
