The present invention relates to a method and system for providing a 4D content production service and a content production apparatus therefor. The system for providing a 4D content production service includes: a terminal device configured to transmit content source including at least one of a picture, text and video, synopsis information and video time information and video time information, to receive content and special effect codes, to select a special effect code corresponding to each play interval of the content and to transmit special effect selection information indicating selected special effect codes; and a content production apparatus configured to produce content using the content source on the basis of the synopsis information and video time information received from the terminal device, to transmit the produced content and special effect codes to the terminal device, to receive the special effect selection information from the terminal device and to generate 4D content using the special effect selection information. According to the present invention, a business proprietor can promote business expansion and improve the image of business and a user can produce 4D content by directly participating in content selection and production.