In a display device having a driver that drives load lines in an electro-optical panel through capacitor charge redistribution, a data voltage is determined by a capacitance ratio during capacitive driving. However, a panel-side capacitance is a capacitance external to a driver IC, and thus it is difficult to set the capacitance ratio exactly. Accordingly, voltage driving, which outputs a data voltage corresponding to tone data to a data voltage output terminal using a voltage driving circuit, is carried out after capacitive driving that drives the electro-optical panel has been started.