Disclosed herein is an apparatus and method for automatically creating a 3D personalized figure suitable for 3D printing by detecting a face area and features for respective regions from face data acquired by heterogeneous sensors and by optimizing global/local transformation. The 3D personalized figure creation apparatus acquires face data of a user corresponding to a reconstruction target; extracts feature points for respective regions from the face data, and reconstructs unique 3D models of the user's face, based on the extracted feature points; creates 3D figure models based on the unique 3D models and previously stored facial expression models and body/adornment models; and verifies whether each 3D figure model has a structure and a shape corresponding to actual 3D printing, corrects and edits the 3D figure model based on results of verification, and outputs a 3D figure model corresponding to 3D printing.