A method for promoting preferred content in a search query is disclosed. The method includes obtaining a search result set of content items from a corpus of content items, the search result set responsive to a search query and comprising a rank of the content items, identifying content items in the search result set, the identified content items comprising at least a preferred content item uploaded by a user, adjusting, by a processing device, a position of the preferred content item with respect to a position of a claimed content item in the rank of the content items within the search result set, the claimed content item claimed by the user.