A short-range wireless communication network may be established by direct communication between two or more wireless communication devices and/or communication via an access point to permit game play between a plurality of devices. A conventional cellular telephone includes an integrated short-range transceiver. The short-range transceivers of multiple wireless communication devices can be coupled together to dynamically form a short-range communication network without utilizing any wireless communication network supported by a Public Land Mobile Network (PLMN). Data is disseminated between the wireless communication devices using a data message synchronization process. Messages may also be carried from one wireless network to another as the communication devices are carried by individuals.