A display enclosure can include a passive cooling system that includes an exhaust channel and a number of fans. The configuration of the exhaust channel can cause airflow to ingress through one side of the display enclosure, circulate through the display enclosure, and then egress through the same side. The exhaust channel can be positioned around the outer edges of the display enclosure to form an insulative barrier to external heat (e.g., sunlight) while at the same time removing heat generated internally.