A general ventilation and air filtration system includes an air filtration control unit that monitors and controls an air flow through an air filter and maintains the air flow at a target velocity set point. The target velocity set point is maintained by monitoring and regulating the power of a motor powering a blower that generates an air flow through the air filtration system and through the air filter. By regulating the air flow and maintaining it in the target set point, power consumption and air filter life are significantly improved.