A system and method for creating a web page or web site including dynamically-generating content, such as a forum, using a framing layout and a series of modules arrangeable within. An interface allows the selection and placement of modules of various types in a simulation of a web page, and configuration data for each module may be set. A layout, or plurality of possible layouts, defines sections into which the modules may be placed. Pages may be organized in a hierarchy such that features of a template page are applied to any page underneath it in the hierarchy. The interface or other component of the system may further allow for the development of additional modules and layouts to be added to the available selection.