A timing at which communication is to be attempted subsequently is set such that a timing when an information processing apparatus is incommunicatable with a communication counterpart and communication is not carried out is later than a timing when a condition different from the condition that the information apparatus is incommunicatable with a communication counterpart is satisfied and communication is not carried out. When communication with a server is impossible, a timing is set later by a time period than the communication timing as a new communication timing but sets, if a predetermined condition different from a condition that communication with the server is impossible is satisfied, a timing later by a time period, which is shorter than the time period, than the communication timing as a new communication timing.