A method for displaying vehicle information includes: photographing a front image of a driver's own vehicle at a time of driving with a cruise control feature activated; overlappingly matching the front image with an augmented reality display region of a head-up display; performing image analysis on the front image after the front image matches the augmented reality display region; determining a position of a preceding vehicle within the augmented reality display region according to the image analysis result; and controlling a display of the preceding vehicle information according to the position of the preceding vehicle.