Methods are provided for of driving a bistable electro-optic display having at least first and second pixels separated by an inter-pixel gap. In one method, there is applied to the first pixel a drive pulse which drives the pixel to one extreme optical state, and there is applied to the second pixel, which is in this extreme optical state, a reinforcing pulse of the same polarity as the drive pulse. In a second method, a drive pulse applied to the first pixel drives that pixel away from one extreme optical state, and an inverse reinforcing pulse applied to the second pixel is of opposite polarity to the drive pulse. The drive methods reduce edge ghosting or blooming.