A method, apparatus and system related to automated discovery and launch of an application on a network enabled device are disclosed. In one embodiment, a method of a client device includes determining that a networked media device sharing a local area network common with the client device has automatically detected an audio-visual data and/or an application currently being accessed by a user of the client device. The client device automatically communicates a present state of the audio-visual data and/or the application currently being accessed by the user of the client device to the networked media device. Then, the client device detects that the audio-visual data and/or the application currently being accessed by the user of the client device has been launched on the networked media device. Optionally, a haptic gesture may be applied on the client device by the user to transport the audio-visual data and/or the application from the client device to the networked media device. The application may serve a control point when the present state of the audio-visual data and/or the application currently being accessed by the user of the client device is communicated to the networked media device. In addition, an automatic content recognition algorithm in the client device and/or the networked media device may generate a meta-data associated with content in the present state of the audio-visual data.