Enhanced transparent display screen for electronic mobile device and method of operation. The display may include a dual display screen varying in translucency. The dual display screen may be a transparent organic light emitting display, and the non-transparent display may be a liquid crystal display. For gaming and photo applications, the invention responds to different level of pressure on touchscreen to access different layers of objects in parallax image or bottom layer of transparent display screen. Advertisements delivered on the electronic mobile devices by virtue of a mobile app are displayed on the electronic device screen outside the confines or borders of the mobile app. Advertisements are viewed on a rear display screen to non-users of the electronic mobile device. The dual screen may be touch screen with proximity detection and allow for multi-player gaming.