Disclosed is a method for transmission of a device-to-device (D2D) signal by a terminal in a wireless communication system. The method for transmission of a D2D signal, according to an embodiment of the present invention, comprises the steps of: a first terminal generating a D2D synchronization signal; and transmitting a subframe comprising the D2D synchronization signal, wherein the D2D synchronization signal comprises a primary D2D synchronization signal and a secondary D2D synchronization signal, and wherein, if at least one of the primary D2D synchronization signal and the secondary D2D synchronization signal in the subframe comprises two or more sequences that are transmitted in the subframe at different times, the two or more sequences are different from one another.