The present disclosure provides a vehicle, a winch for a vehicle, and a display control device for a winch of a vehicle. The winch includes a motor for driving an operation of the winch, and the display control device includes a display component and a display control panel. The display control panel is provided with a load detector, a processor and a light controller. The load detector detects a load situation of the motor. The processor is connected with the load detector and the light controller respectively, and outputs a light control signal to the light controller according to the load situation of the motor, and the light controller is connected with the display component and controls the display component to display corresponding light according to the light control signal received from the processor. Thus, the actual load situation of the winch can be obtained in real time during use.