An electronic display assembly which allocates power to a plurality of displays without exceeding a maximum current level for the circuit is disclosed. An exemplary system preferably includes an AC current sensor, a power load sharing controller, ambient light sensors for each display, and a brightness controller for each display. A maximum total current draw may be selected. The ambient light contacting each display may be measured and a corresponding desired brightness calculated. Depending on the present amount of current draw, the system determines if the displays can be driven at the desired brightness without exceeding the maximum total current draw. If yes, the displays are driven at their desired brightness. If no, the desired brightness for each display may be slightly reduced to prevent exceeding the maximum total current draw. Thus, as the ambient light varies between the displays, the available power may be shared.