A locator pin is provided for a plastic component. The locator includes a main rib, a first secondary rib intersecting the main rib at a first intersection and a second secondary rib intersecting the main rib at a second intersection. The first and second intersections are offset from each other. A plastic component incorporating the locator pin, a plastic component assembly incorporating that plastic component and a method of reducing sink marks in an injection molded plastic component are also provided.