A facade structure comprises a load-bearing underground, an insulating layer fastened to the load-bearing underground, said insulating layer being made of dimensionally-stable insulating panels with flat and supporting outer surfaces, and a tile covering which forms the outer skin of the facade structure and which comprises a plurality of tile elements fastened to the insulating layer by way of an adhesive, wherein the adhesive is designed to be elastic and is applied to the tile elements and/or the insulating layer in point or row-like fashion, and that spacers are disposed between the tile elements and the insulating layer, said spacers defining hollow interconnected spaces between the individual tile elements and the insulating layer.