公开(公告)号：US10282357B1

公开(公告)日：2019-05-07

申请号：US15255367

申请日：2016-09-15

Applicant: Google Inc.

Inventor： William Martin Halpin, Jr. ,  Ruixue Fan ,  Antonella Pavese ,  Harrison Mark Gordon ,  Kirsten Paige Yee ,  Yueqing Wang ,  Matthew Strecker Burriesci ,  Sean Patrick Miller ,  Yijia Feng ,  James Robert Koehler

IPC: G06F17/30 ,  G06F16/2457 ,  G06F16/93 ,  G06F16/23 ,  G06F16/9535

Abstract: Methods and systems of reducing computer resource utilization to update rankings based on dynamically generated content are described. The method includes identifying a ranking of content experience types of a list of content experience types. Each content experience type including parameters to generate content experience documents. The method also includes updating the ranking of content experience types. The updating includes iteratively selecting content experience types from the ranking of content experience types to generate an update subset of the ranking of content experience types, generating, for a client device, a feedback request document including a plurality of content experience documents, and receiving feedback information related to the plurality of content experience documents included in the feedback request document to update the ranking of the content experience types included in the update subset.

公开(公告)号：US10289296B1

公开(公告)日：2019-05-14

申请号：US15018667

申请日：2016-02-08

Applicant: Google Inc.

Inventor： Kun Zhang ,  Willa Angel Chen ,  Yingwei Cui ,  William Martin Halpin, Jr. ,  Bahman Rabii ,  Tobias Maurer

IPC: G06F3/0485 ,  G06F17/22

Abstract: Method and systems for displaying content items on an information resource include identifying a supplemental content item to append to a DOM tree of the information resource and identifying a first content item displayed in a first container of the information resource. The methods also includes monitoring a position of a predetermined portion of the first content item relative to a viewport of the application and determining, responsive to monitoring the position of the predetermined portion of the first content item, that the first content item is visible within the viewport of the application. The method also includes appending the supplemental content item in a second container at a first position between the first container and an end of the information resource and displaying the supplemental content item within the viewport of the application responsive to detecting a scroll action towards the end of the information resource.