A container is created that includes two sides. A front side of the container displays viewable content. A back side of the container displays editing controls corresponding to the viewable content. A button may be displayed that, when activated, switches the display between the front side and the back side. The button may be displayed only while the editing controls are displayed and hidden while the content is displayed. While the content is displayed, the entire display area may be responsive to a user input to cause display of the editing controls. Switching between the front-side element display and the back-side editing display may be accompanied by a flipping animation. Enabling the flip-to-edit container may be based on permissions of a user account.