A method for multiplying an object in a database may include receiving, from a client, an indication that an object is associated with a first variable attribute having a first variation and a second variation. A bucket may be created in response to the indication. The bucket may include the object, a first sub-object having a first reference to the first variation of the first variable attribute, and a second sub-object having a second reference to the second variation of the first variable attribute. The bucket may be created instead of a first object having the first variation of the first variable attribute and a second object having the second variation of the first variable attribute. The bucket stored in the database may be accessed in response to a query from the client accessing the object. Related systems and articles of manufacture including computer program products are also provided.