GENERATIVE MODEL FOR ITEM IMAGE SELECTION

    公开(公告)号:US20250157089A1

    公开(公告)日:2025-05-15

    申请号:US18510560

    申请日:2023-11-15

    Applicant: Maplebear Inc.

    Abstract: A system generates item images using an item image generation model. The system receives a prompt for the model. The prompt is configured to request the model generate item images for an item. The system executes the model using the prompt to generate a set of item images. The system evaluates each of the set of item images to determine performance data of each of the set of item images. The system iteratively improves the set of item images by performing the following steps. The system updates the prompt based on the performance data of each of the set of item images to obtain a new prompt. The system executes, using the new prompt, the model to generate a new set of item images, and the system evaluates the new set of item images to determine performance data of each of the new set of item images.

    Heterogeneous Treatment Prediction Model for Generating User Embeddings

    公开(公告)号:US20250045673A1

    公开(公告)日:2025-02-06

    申请号:US18228669

    申请日:2023-07-31

    Applicant: Maplebear Inc.

    Abstract: An embedding model is trained to learn latent representations of users describing information related to conditional treatment effect for users relative to different potential treatments. The user embeddings may be used to determine the types of situations in which a user responds differently to different conditions or situations. To train this model, a plurality of experiments with users may be performed to determine user responses to different treatment conditions in the experiments. The conditional treatment effect for users in the experiments may be determined, e.g., with counterfactual predictions of a treatment not experienced by a user in the experiment. The embedding model may be trained with decoders that each predict the conditional treatment effect with respect to one of the experiments, enabling a loss for each experiment with respect to the conditional treatment effect to jointly train the embedding model.

    AUTOMATED POLICY FUNCTION ADJUSTMENT USING REINFORCEMENT LEARNING ALGORITHM

    公开(公告)号:US20230298080A1

    公开(公告)日:2023-09-21

    申请号:US18108916

    申请日:2023-02-13

    CPC classification number: G06Q30/0617 G06N3/092

    Abstract: An online system may receive, from a content provider, a content presentation campaign that includes one or more objectives. The online system may define a set of one or more policy functions that automatically controls the content presentation campaign. A policy function may control one or more criteria in bidding content slots. The online system may monitor a realized outcome of the content presentation campaign. The online system may apply a reinforcement learning algorithm in adjusting the set of policy functions. The reinforcement learning algorithm adjusts one or more parameters in the set of policy functions to reduce a difference between the realized outcome and the desired outcome set by the content provider. The online system generates an adjusted set of policy functions and uses the adjusted set of policy functions in bidding content slots to present one or more content items provided by the content provider.

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