Notification for pre-announced discount offer

    公开(公告)号:US10984448B1

    公开(公告)日:2021-04-20

    申请号:US16447815

    申请日:2019-06-20

    Applicant: Facebook, Inc.

    Abstract: An online system receives a discount offer from a merchant and displays the offer to a user before the offer's start time. The online system also defines one or more triggering conditions and sends a notification to remind the user about the discount offer when a triggering condition is satisfied. One of the triggering conditions can be based on whether the user has accessed a web page provided by the merchant. The merchant system provides a web page that sends an indication to the online system when the user accesses the web page. After receiving the indication, the online system sends a notification about the discount offer to the user. Sending the notification in this manner has the effect of reminding the user of the discount offer after the user has already expressed an interest in the merchant and its products by viewing the merchant web page.

    Presenting content to an online system user promoting interaction with an application based on installation of the application on a client device

    公开(公告)号:US10592931B2

    公开(公告)日:2020-03-17

    申请号:US14593968

    申请日:2015-01-09

    Applicant: Facebook, Inc.

    Abstract: An application associated with an online system that presents content to a user via a client device determines content associated with an additional advertisement for presentation via the client device based on whether the additional advertisement is installed on the client device. If the application has been installed on the client device, content associated with the additional advertisement includes a link that, when selected, executes the application and configures the application to operate in s specific state. However, if the application has not been installed, content associated with the additional application includes a link that, when selected, retrieves information for installing the application. If the link to install the additional application is selected, the client device may be monitored to determine when the additional application has been installed. A notification identifying the additional application may subsequently be presented after installation of the additional application on the client device.

    Application installation system
    5.
    发明授权

    公开(公告)号:US10353686B1

    公开(公告)日:2019-07-16

    申请号:US15392945

    申请日:2016-12-28

    Applicant: Facebook, Inc.

    Abstract: In one embodiment, a method includes presenting, in a user interface of a host application, content that includes a download link referencing a downloadable application, wherein the user interface of the host application performs operations unrelated to downloading applications, receiving, in the host application, selection of the download link, and downloading and installing the host application while the host application performs the operations unrelated to downloading applications. The downloading and installing comprises sending, to a server computer system, a request to download the downloadable application, receiving an application package that corresponds to the downloadable application, and installing the downloadable application on the computer system from the application package by executing program code having permission to install applications. The content may include an advertisement for the application, and the advertisement may include the download link. The download link may identify the server computer system and the application package.

    UTILIZING NETWORKING SYSTEM OFFERS OFFLINE
    6.
    发明申请

    公开(公告)号:US20180189817A1

    公开(公告)日:2018-07-05

    申请号:US15395588

    申请日:2016-12-30

    Applicant: Facebook, Inc.

    CPC classification number: G06Q30/0238 G06Q30/0239 G06Q30/0635

    Abstract: The present disclosure is directed toward systems and methods for identifying and providing offers to networking system users for use in offline purchases. For example, systems and methods described herein detect when a networking system user has initiated an offline purchase at a merchant's physical point of sale. Systems and methods described herein then provide one or more offers that are applicable to the initiated purchase. In response to the user selecting one or more of the provided offers, systems and methods described herein also generate an offer report for the merchant detailing how the merchant's offers are being utilized by networking system users.

    Notification for pre-announced discount offer

    公开(公告)号:US10417664B2

    公开(公告)日:2019-09-17

    申请号:US15433891

    申请日:2017-02-15

    Applicant: Facebook, Inc.

    Abstract: An online system receives a discount offer from a merchant and displays the offer to a user before the offer's start time. The online system also defines one or more triggering conditions and sends a notification to remind the user about the discount offer when a triggering condition is satisfied. One of the triggering conditions can be based on whether the user has accessed a web page provided by the merchant. The merchant system provides a web page that sends an indication to the online system when the user accesses the web page. After receiving the indication, the online system sends a notification about the discount offer to the user. Sending the notification in this manner has the effect of reminding the user of the discount offer after the user has already expressed an interest in the merchant and its products by viewing the merchant web page.

    ANALYZING AND CONVERTING UNSTRUCTURED NETWORKING SYSTEM COMMUNICATIONS

    公开(公告)号:US20180189827A1

    公开(公告)日:2018-07-05

    申请号:US15394482

    申请日:2016-12-29

    Applicant: Facebook, Inc.

    CPC classification number: G06Q30/0254 G06N20/00 G06Q30/0277

    Abstract: The present disclosure is directed toward systems and methods for identifying offers in networking system post. For example, systems and methods described herein identify one or more offer indicators in a networking system post and calculate a confidence score representing a level of confidence that the unstructured networking system post includes a merchant offer. In response to calculating a confidence score above a threshold value, systems and methods described herein prompt the composer of the unstructured post to convert the post into a structured offer. Upon converting the unstructured post into a structured offer, systems and methods described herein intelligently distribute the structured offer for use by networking system users.

    Discount offer with time period defined by user impression

    公开(公告)号:US11049146B1

    公开(公告)日:2021-06-29

    申请号:US16417222

    申请日:2019-05-20

    Applicant: Facebook, Inc.

    Abstract: An online system receives a discount offer from a merchant and displays the offers to users. Some of the discount offers provide for a discount that becomes valid when the discount offer is displayed to the user and remains valid for an offer duration. To implement these discount offers, a timestamp representing the time at which the discount offer is displayed is recorded and encoded. The encoded timestamp is provided to the merchant system when the user makes a purchase. The merchant extracts the recorded timestamp from the encoded timestamp and compares the recorded timestamp to the time of the purchase. If the time elapsed between the timestamp and the purchase is less than the offer duration, then the merchant system applies the discount to the purchase.

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