公开(公告)号：GB2526274A

公开(公告)日：2015-11-25

申请号：GB201408804

申请日：2014-05-19

Applicant: IBM

Inventor： STOBER THOMAS ,  PROKOPH ANDREAS ,  NAUERZ ANDREAS ,  LIESCHE STEFAN ,  ARNING ANDREAS

IPC: G06F17/30

Abstract: An improved search infrastructure 1 for performing web search by a user client system 10 comprises at least one independent search service provider 200, at least one independent analyt­ics service provider 100, and means 300 for mapping user identity data and user profile information between the at least one search service provider 200, the at least one ana­lytics service provider 100, and at least one independent website provider providing at least one website. The search service provider 200 comprises at least: means for re­ceiving search queries; and means for optimizing search results by consuming analytics data provided by the at least one analyt­ics service provider 200. The at least one analytics service provider 200 comprises at least: means for tracking user activities on the at least one website; and means for generating a user profile based on analyzing user activities on the at least one website. The mapping means 300 provide authorized access to the user profile information to the at least one search service provider 200 or the at least one analytics service provider 100 for optimizing said web search for the associated user. User identity data is based on a cookie or an openID account.