-
公开(公告)号:WO2010017379A3
公开(公告)日:2010-04-22
申请号:PCT/US2009052989
申请日:2009-08-06
Applicant: INVIDI TECHNOLOGIES CORP , SHEEHAN PATRICK , ANDERSON BRUCE , WILSON DANIEL , PETERSON ALDEN LLOYD
Inventor: SHEEHAN PATRICK , ANDERSON BRUCE , WILSON DANIEL , PETERSON ALDEN LLOYD
IPC: G06Q30/00
CPC classification number: H04N21/435 , H04N7/17336 , H04N21/2389 , H04N21/252 , H04N21/25883 , H04N21/26616 , H04N21/2668 , H04N21/4331 , H04N21/4385 , H04N21/812
Abstract: A broadcast targeting system is provided where third party database information is utilized in conjunction with broadcast network client information to identify households within the broadcast network including one or more desired recipients of targeted assets. In instances where a user equipment device of the targeted household includes multiple users (i.e., a multiple-user device), use of third party data in conjunction with an indication of which household member is currently using the multiple user device (e.g., set top box, etc.) allows for more effectively delivering assets targeted to a specific member(s) of the household
Abstract translation: 提供一种广播目标系统,其中第三方数据库信息与广播网络客户端信息一起使用以识别广播网络内的家庭,包括一个或多个期望的目标资产接收者。 在目标家庭的用户设备包括多个用户(即,多用户设备)的情况下,结合使用第三方数据结合哪个家庭成员当前正在使用多用户设备的指示(例如,机顶盒 盒子等)允许更有效地提供针对家庭的特定成员的资产
-
公开(公告)号:WO2007146960A3
公开(公告)日:2008-04-03
申请号:PCT/US2007071043
申请日:2007-06-12
Applicant: INVIDI TECHNOLOGIES CORP , WILSON DANIEL C , SHEEHAN PATRICK
Inventor: WILSON DANIEL C , SHEEHAN PATRICK
IPC: H04N7/10
CPC classification number: H04H20/10 , G06Q30/08 , H04N21/2547 , H04N21/262 , H04N21/4516 , H04N21/454 , H04N21/4882 , H04N21/812
Abstract: A system and method is provided for use in connection with auctioning delivery spots (e.g., ad spots) or commercial impressions in a broadcast network. The system provides (1702) information regarding asset delivery spots and receives (1704) bids from asset providers. A winning bidder is determined (1706), and a corresponding asset is delivered (1708) via the network.
Abstract translation: 提供了一种与在广播网络中拍卖交付点(例如,广告点)或商业印象一起使用的系统和方法。 该系统提供(1702)关于资产交付点的信息,并从资产提供者那里收到(1704)投标。 确定中标者(1706),并通过网络交付相应的资产(1708)。
-
公开(公告)号:WO2010017315A3
公开(公告)日:2010-04-22
申请号:PCT/US2009052883
申请日:2009-08-05
Applicant: INVIDI TECHNOLOGIES CORP , SHEEHAN PATRICK , CRISTOFALO MICHAEL , ANDERSON BRUCE , WILSON DANIEL
Inventor: SHEEHAN PATRICK , CRISTOFALO MICHAEL , ANDERSON BRUCE , WILSON DANIEL
CPC classification number: H04N21/812 , G11B27/10 , H04H20/103 , H04H60/06 , H04N7/088 , H04N21/23424 , H04N21/2347 , H04N21/242 , H04N21/2541 , H04N21/25883 , H04N21/25891 , H04N21/262 , H04N21/2668 , H04N21/4302 , H04N21/4532 , H04N21/8456
Abstract: Systems and methods are disclosed that allow for providing targeted asset/advertisements for broadcast-wide programming feeds. The systems and methods allow network platforms to select among asset options provided with a content stream and/or replace assets in the content stream. In one arrangement, after selecting an asset, the asset is inserted into the content stream and the content stream is disseminated to subsequent network platforms (e.g., local platforms). At this time, the local platforms may insert local assets into the content stream in predetermined local asset insertion spots.
Abstract translation: 公开了允许为广播范围节目源提供目标资产/广告的系统和方法。 该系统和方法允许网络平台在提供有内容流的资产选项中进行选择和/或替换内容流中的资产。 在一种安排中,在选择资产之后,资产被插入到内容流中,并且内容流被传播到后续的网络平台(例如本地平台)。 此时,本地平台可以将本地资产插入到预定的本地资产插入点中的内容流中。
-
公开(公告)号:EP2036340A4
公开(公告)日:2011-07-06
申请号:EP07784420
申请日:2007-06-12
Applicant: INVIDI TECHNOLOGIES CORP
Inventor: WILSON DANIEL C , SHEEHAN PATRICK
IPC: H04N7/10
CPC classification number: H04H20/10 , G06Q30/08 , H04N21/2547 , H04N21/262 , H04N21/4516 , H04N21/454 , H04N21/4882 , H04N21/812
-
公开(公告)号:EP2332111A4
公开(公告)日:2011-10-26
申请号:EP09805554
申请日:2009-08-06
Applicant: INVIDI TECHNOLOGIES CORP
Inventor: SHEEHAN PATRICK , ANDERSON BRUCE , WILSON DANIEL , PETERSON ALDEN LLOYD
CPC classification number: H04N21/435 , H04N7/17336 , H04N21/2389 , H04N21/252 , H04N21/25883 , H04N21/26616 , H04N21/2668 , H04N21/4331 , H04N21/4385 , H04N21/812
Abstract: A broadcast targeting system is provided where third party database information is utilized in conjunction with broadcast network client information to identify households within the broadcast network including one or more desired recipients of targeted assets. In instances where a user equipment device of the targeted household includes multiple users (i.e., a multiple-user device), use of third party data in conjunction with an indication of which household member is currently using the multiple user device (e.g., set top box, etc.) allows for more effectively delivering assets targeted to a specific member(s) of the household
-
-
-
-