公开(公告)号：WO2014093982A3

公开(公告)日：2014-10-09

申请号：PCT/US2013075491

申请日：2013-12-16

Applicant: MICROSOFT CORP

Inventor： SAURA JOSE

IPC: G06Q30/02

CPC classification number: G06Q30/0211

Abstract: Coupons may be analyzed in order to determine the relationship between a coupon's content and the coupon's performance. In one example, a service delivers coupons to users, and receives feedback on the coupons' performance. For example, the service may receive information on how often users print a given coupon, or how often a coupon results in a conversion. The service may build a model of how a coupon's features, and external events such as the weather, correlate with a coupon's performance. The service may offer a portal that businesses use to design and disseminate coupons. The portal may suggest particular types of coupons, or particular coupon dissemination strategies, based on the models that have been built from analysis of prior coupons.

Abstract translation: 可以分析优惠券以确定优惠券的内容与优惠券的表现之间的关系。 在一个示例中，服务向用户提供优惠券，并且接收关于优惠券性能的反馈。 例如，服务可以接收关于用户打印给定优惠券的频率的信息，或者优惠券导致转化的频率。 该服务可能会建立一个如何优惠券功能和外部事件（如天气）与优惠券的表现相关联的模型。 该服务可以提供企业用来设计和传播优惠券的门户。 门户网站可以根据从现有优惠券分析建立的模型，建议特定类型的优惠券或特定优惠券传播策略。

公开(公告)号：WO2014158922A2

公开(公告)日：2014-10-02

申请号：PCT/US2014020946

申请日：2014-03-06

Applicant: MICROSOFT CORP

Inventor： ITAY MEIR BEN ,  LIU MIN ,  BUCHMUELLER DANIEL ,  SAURA JOSE ,  KIMCHI GUR

IPC: G06F17/30

CPC classification number: G06F17/30979 ,  G06Q30/02 ,  G06Q50/01

Abstract: Systems, methods, and computer readable media for responding to a search query with search results where the search query includes a social source operation are presented. Upon receiving a search query directed to a query topic, and including a social source operation, the search engine identifies search results corresponding to the query topic, and further obtains social data necessary to satisfy the social source operation of the search query. The search results are modified in light of the social source operation according to the obtained social data. One or more search results pages are generated according to the modified search results and at least one of the search results pages is returned to the requesting computer user.

Abstract translation: 提供用于响应搜索查询的系统，方法和计算机可读介质，其中搜索查询包括社会源操作的搜索结果。 在接收到针对查询主题的搜索查询并且包括社交源操作时，搜索引擎识别与查询主题对应的搜索结果，并进一步获得满足搜索查询的社交源操作所需的社交数据。 搜索结果根据获得的社会数据根据社会来源操作进行修改。 根据修改的搜索结果生成一个或多个搜索结果页面，并且至少一个搜索结果页面被返回给请求计算机用户。

公开(公告)号：WO2014100790A3

公开(公告)日：2014-10-09

申请号：PCT/US2013077350

申请日：2013-12-21

Applicant: MICROSOFT CORP

Inventor： BUCHMUELLER DANIEL ,  ITAY MEIR BEN ,  LIU MIN ,  SAURA JOSE

IPC: G06F17/30

CPC classification number: G06F17/30864 ,  G06F17/3053 ,  G06F17/30699 ,  G06F17/30867

Abstract: Systems, methods, and computer readable media for responding to a search query with search results ranked according to interest circles of a plurality of computer users are presented. Interest circles are formed from a computer user's navigation data, including the computer user's navigation history. A search query is received from a requesting computer user. The search query is directed to a query topic or set of query topics. A set of search results responsive to the search query are obtained. A plurality of computer users, each of the plurality of computer users having an established interest circle corresponding to the query topic, is identified. The set of search results are then ordered according to the interest circles of the identified plurality of computer users. Thereafter, the higher ordered search results are returned to the requesting computer user in response to the search query.

Abstract translation: 呈现用于响应于根据多个计算机用户的兴趣圈排列的搜索结果的搜索查询的系统，方法和计算机可读介质。 兴趣圈由计算机用户的导航数据组成，包括计算机用户的导航历史。 从请求的计算机用户接收到搜索查询。 搜索查询针对查询主题或一组查询主题。 获得响应于搜索查询的一组搜索结果。 识别多个计算机用户，多个计算机用户中的每一个具有与查询主题对应的已建立的兴趣圈。 然后根据所识别的多个计算机用户的兴趣圈对搜索结果集进行排序。 此后，响应于搜索查询，较高阶搜索结果被返回给请求计算机用户。