公开(公告)号：US20180240211A1

公开(公告)日：2018-08-23

申请号：US15596943

申请日：2017-05-16

Applicant: Google Inc.

Inventor： Surojit Chatterjee ,  Terry Van Belle ,  Anshul Kothari ,  Jian Zhou ,  Paul Feng ,  Ravi Jain ,  Nandita Narasimha Prabhu ,  Yun Huang ,  Gaurav Bhaya ,  Robert Stets

IPC: G06Q90/00 ,  G06Q30/02

CPC classification number: G06Q90/00 ,  G06Q30/0261

Abstract: Various methods, systems, and computer program products are disclosed for communicating location-based digital components to a mobile and other devices. A natural language processor component can parse an input audio signal to identify a request and a keyword. A content selector can select digital components based on keyword and request. An audio signal generator component can generate an output signal that includes a selected digital components. An interface can transmit the output signal to cause a client computing device to drive a speaker to generate an acoustic wave corresponding to the output signal prior to occurrence of at least one of the first action and the second action.

公开(公告)号：US20140249923A1

公开(公告)日：2014-09-04

申请号：US14195660

申请日：2014-03-03

Applicant: Google Inc.

Inventor： Jian Zhou ,  Anshul Kothari ,  Subhadip Sarkar ,  Theodore B. Van Belle ,  Surojit Chatterjee

IPC: G06Q30/02

CPC classification number: G06Q30/0256 ,  G06F16/3349 ,  G06F16/9537 ,  G06Q30/02 ,  G06Q30/0261

Abstract: This specification describes technologies relating to content presentation. In general, one aspect of the subject matter described in this specification can be embodied in methods that include the actions of receiving data from a plurality of users within a geographic region associated with a location; analyzing the received data to derive a category for the location; annotating the location with the category; and using the category to boost candidate content items for delivery to users in the location in response to future content item requests.

Abstract translation: 本说明书描述了与内容呈现有关的技术。 通常，本说明书中描述的主题的一个方面可以体现在包括从与位置相关联的地理区域内的多个用户接收数据的动作的方法中; 分析接收到的数据以导出位置的类别; 用类别注释位置; 以及响应于将来的内容项请求，使用该类别来提升候选内容项目以递送到该位置中的用户。

公开(公告)号：US20130332261A1

公开(公告)日：2013-12-12

申请号：US13964775

申请日：2013-08-12

Applicant: Google Inc.

Inventor： Anshul Kothari ,  Surojit Chatterjee ,  Chen Chen ,  Jian Zhou

IPC: G06Q30/02

CPC classification number: G06Q30/0243 ,  G06Q30/02 ,  G06Q30/0242 ,  G06Q30/08 ,  H04M15/00 ,  H04M15/805 ,  H04M2215/0192

Abstract: This specification relates to tracking phone calls related to online content items. In general, one aspect of the subject matter described in this specification can be embodied in methods that include the actions of determining a probability that a call to a phone number resulted from a first interaction of a set of interactions. In general, another aspect of the subject matter described in this specification can be embodied in methods that include the actions of determining a rank score for an online content item, including for each call of a plurality of phone calls to the phone number, attributing the call to an online content interaction of a set of online content interactions; determining, using the rank score, whether to provide the online content item to a client device; and providing the online content item to the client device upon determining to do so using the rank score.

Abstract translation: 本规范涉及跟踪与在线内容相关的电话呼叫。 通常，本说明书中描述的主题的一个方面可以体现在包括确定由一组交互的第一交互产生的电话号码的呼叫的概率的动作的方法中。 通常，本说明书中描述的主题的另一方面可以体现在包括确定在线内容项的排名得分的动作的方法中，包括针对电话号码的多个电话呼叫的每个呼叫，归因于 呼吁一组在线内容交互的在线内容交互; 使用所述等级得分确定是否将所述在线内容项提供给客户端设备; 以及在使用所述等级得分确定所述在线内容项目时，将所述在线内容项目提供给所述客户端设备。

公开(公告)号：US09208512B1

公开(公告)日：2015-12-08

申请号：US13790121

申请日：2013-03-08

Applicant: Google Inc.

Inventor： Surojit Chatterjee ,  Terry Van Belle ,  Anshul Kothari ,  Jian Zhou ,  Paul Feng ,  Ravi Jain ,  Nandita Narasimha Prabhu ,  Yun Huang

IPC: G06Q30/00 ,  G06Q30/02

CPC classification number: G06Q90/00 ,  G06Q30/0261

Abstract: Apparatus and method for transferring promotional messages to a mobile communication device. A promotional message is generated for display on a mobile communication device. The promotional message is associated with an entity having a physical location. The promotional message has a plurality of different types of content each associated with a different distance between the mobile communication device and a physical location of the entity. The generated promotional message is thereafter stored in a memory. A controller selects and transfers the promotional message to the mobile communication device responsive to a detected distance between the mobile communication device and the physical location. The transferred promotional message displays, on the device, a selected one of the different types of content corresponding to the detected distance.

Abstract translation: 用于将促销消息传送到移动通信设备的装置和方法。 生成用于在移动通信设备上显示的促销消息。 促销消息与具有物理位置的实体相关联。 促销消息具有多个不同类型的内容，每个内容与移动通信设备与实体的物理位置之间的不同距离相关联。 所生成的促销消息此后被存储在存储器中。 响应于所检测到的移动通信设备与物理位置之间的距离，控制器选择并将促销消息传送到移动通信设备。 传输的促销消息在设备上显示与检测到的距离相对应的不同类型的内容中选择的一个。