公开(公告)号：US10055754B2

公开(公告)日：2018-08-21

申请号：US14657981

申请日：2015-03-13

Applicant: Tune, Inc.

Inventor： Lucas Brown ,  Niek Sanders

IPC: G06F11/34 ,  G06Q30/02 ,  G06F8/61

CPC classification number: G06Q30/0246 ,  G06F8/61 ,  G06F11/3003 ,  G06F11/302 ,  G06F11/3051 ,  G06F11/3055 ,  G06F11/3438 ,  G06F2201/86 ,  G06F2201/865

Abstract: In some embodiments, a tracking system is provided for providing credit to advertisers for application installs and in-application events. The tracking system may be configured to use user account information from a content provider system to determine whether a user of a newly installed application is a new user of the content provider system or an existing user of the content provider system, and to update tracking information accordingly. The tracking system may also use the user account information from the content provider system to link actions on multiple computing devices for the purposes of attributing a given application install to one or more advertising providers.

公开(公告)号：US20150067155A1

公开(公告)日：2015-03-05

申请号：US14473948

申请日：2014-08-29

Applicant: Tune, Inc.

Inventor： Niek Sanders

IPC: H04L29/08 ,  H04L12/26

CPC classification number: H04L67/22 ,  G06F9/4451 ,  G06Q30/0242 ,  H04L67/141 ,  H04L67/143 ,  H04L67/146 ,  H04L69/28

Abstract: Methods and systems are provided for measuring user engagement with an application. Heartbeat messages are sent from the application being monitored on a mobile computing device to a tracking server. Heartbeat messages may be stored on the mobile computing device for later transmission to the tracking server in situations where network connectivity is unavailable. A user session record is stored by the tracking server, and is closed upon a failure to receive a heartbeat message before a timeout interval elapses. A closed user session record may be reopened upon receiving a subsequent heartbeat message associated with the formerly closed user session.

Abstract translation: 提供了用于测量用户与应用程序的参与的方法和系统。 心跳消息从在移动计算设备上被监控的应用发送到跟踪服务器。 在网络连接不可用的情况下，心跳消息可以存储在移动计算设备上以供以后传输到跟踪服务器。 用户会话记录由跟踪服务器存储，并且在超时间隔过去之前收到心跳消息失败时关闭。 在接收到与先前关闭的用户会话相关联的后续心跳消息时，可以重新打开关闭的用户会话记录。

公开(公告)号：US20150066636A1

公开(公告)日：2015-03-05

申请号：US14473983

申请日：2014-08-29

Applicant: Tune, Inc.

Inventor： Niek Sanders

IPC: G06Q30/02

CPC classification number: G06Q30/0201 ,  G06Q30/0242 ,  G06Q30/0246 ,  G06Q50/01

Abstract: Systems and methods are provided for determining which users of an application are particularly influential, and for compensating acquisition of the influential users accordingly. User influence is determined by tracking user interactions, and by determining a number of unique interactions and duplicate interactions to generate a social influence score for the users. Credit is provided to one or more parties attributed with acquiring the user, and the amount of credit is based on the social influence score for the user.

Abstract translation: 提供了用于确定应用的哪些用户特别有影响力的系统和方法，并且相应地补偿对有影响的用户的采集。 用户的影响是通过跟踪用户交互，并通过确定许多独特的交互和重复的交互来产生用户的社会影响分数来确定的。 向获得用户归属的一方或多方提供信用额度，信用额度取决于用户的社会影响分数。

公开(公告)号：US20150066893A1

公开(公告)日：2015-03-05

申请号：US14473991

申请日：2014-08-29

Applicant: Tune, Inc.

Inventor： Niek Sanders

IPC: G06F17/30

CPC classification number: G06Q30/0278

Abstract: Methods and systems for tracking end users who submit reviews are provided. In some embodiments, reviews are submitted by end users via a reviewing application that reports review submission to a tracking system. In some embodiments, reviews are reported to the tracking system by review web sites that receive the reviews. In some embodiments, the tracking system uses a web crawler to retrieve review information from review web sites. User click records are used to attribute user acquisition to ad providers, and an amount of a reward granted for acquiring a given user may be altered based on records of reviews submitted by the given user.

Abstract translation: 提供了跟踪提交评论的最终用户的方法和系统。 在一些实施例中，审查由最终用户通过将审查提交报告给跟踪系统的审阅应用程序提交。 在一些实施例中，通过审查接收评论的网站将审查报告给跟踪系统。 在一些实施例中，跟踪系统使用网络爬虫从检索网站中检索查阅信息。 用户点击记录用于将用户获取归因于广告提供商，并且基于给定用户提交的评论的记录可以改变授予给定用户的奖励的金额。

公开(公告)号：US20160027025A1

公开(公告)日：2016-01-28

申请号：US14810367

申请日：2015-07-27

Applicant: Tune, Inc.

Inventor： Niek Sanders

IPC: G06Q30/02

CPC classification number: G06Q30/0201 ,  G06Q30/0242 ,  G06Q30/0246 ,  G06Q50/01

Abstract: Systems and methods are provided for counting unique user interactions within an application. Records of interactions between two or more users are obtained, and hash values that represent the users are calculated based on the records. In some embodiments, a conditional put of the hash value is performed in a database to determine whether a matching hash value has already been recorded. Once it is determined whether a given interaction is a duplicate or a unique interaction, counts of unique interactions or duplicate interactions for the users may be incremented.

Abstract translation: 提供系统和方法来计算应用程序内的唯一用户交互。 获得两个或多个用户之间的交互记录，并根据记录计算表示用户的哈希值。 在一些实施例中，在数据库中执行散列值的条件置换以确定是否已经记录了匹配的散列值。 一旦确定给定的交互是重复的还是唯一的交互，则可以增加用户的唯一交互或重复交互的计数。

公开(公告)号：US20150262224A1

公开(公告)日：2015-09-17

申请号：US14657981

申请日：2015-03-13

Applicant: TUNE, INC.

Inventor： Lucas Brown ,  Niek Sanders

IPC: G06Q30/02 ,  G06F11/34 ,  G06F9/445

CPC classification number: G06Q30/0246 ,  G06F8/61 ,  G06F11/3003 ,  G06F11/302 ,  G06F11/3051 ,  G06F11/3055 ,  G06F11/3438 ,  G06F2201/86 ,  G06F2201/865

Abstract: In some embodiments, a tracking system is provided for providing credit to advertisers for application installs and in-application events. The tracking system may be configured to use user account information from a content provider system to determine whether a user of a newly installed application is a new user of the content provider system or an existing user of the content provider system, and to update tracking information accordingly. The tracking system may also use the user account information from the content provider system to link actions on multiple computing devices for the purposes of attributing a given application install to one or more advertising providers.

Abstract translation: 在一些实施例中，提供跟踪系统用于向广告商提供应用程序安装和应用程序内事件的信用。 跟踪系统可以被配置为使用来自内容提供商系统的用户帐户信息来确定新安装的应用的用户是内容提供商系统的新用户还是内容提供者系统的现有用户，并且更新跟踪信息 相应地。 跟踪系统还可以使用来自内容提供商系统的用户帐户信息来链接多个计算设备上的动作，以将给定的应用安装归因于一个或多个广告提供商。

公开(公告)号：US20150088638A1

公开(公告)日：2015-03-26

申请号：US14494460

申请日：2014-09-23

Applicant: Tune, Inc.

Inventor： Niek Sanders

IPC: G06Q30/02 ,  H04L29/08

CPC classification number: G06Q30/0246 ,  H04L67/22

Abstract: Activity on computing devices may be tracked based on identifiers such as IP addresses. However, tracking systems may not be informed of which IP addresses uniquely identify end user computing devices, and which IP addresses are instead shared by multiple end user computing devices. Embodiments of the present disclosure provide systems, methods, and/or computer-readable media that store instructions for assigning quality scores to tracked identifiers, which may then be used to determine which identifiers are useful for tracking purposes and which are not.

Abstract translation: 可以基于诸如IP地址的标识符跟踪计算设备上的活动。 然而，跟踪系统可能不被告知哪个IP地址唯一地标识最终用户计算设备，以及哪些IP地址被多个终端用户计算设备共享。 本公开的实施例提供了存储用于将质量分数分配给跟踪的标识符的指令的系统，方法和/或计算机可读介质，然后可以使用这些标识符来确定哪些标识符对于跟踪目的是有用的，哪些标识符不用于跟踪目的。