公开(公告)号：US11947617B2

公开(公告)日：2024-04-02

申请号：US18205949

申请日：2023-06-05

Applicant: Maplebear Inc.

Inventor： Ogden Kent ,  Benjamin David Bader ,  Jeffrey Bernard Arnold

IPC: G06F16/958 ,  G06F11/34 ,  G06F16/957 ,  G06F40/143

CPC classification number: G06F16/9577 ,  G06F11/3476 ,  G06F16/958 ,  G06F40/143

Abstract: A variation testing system environment for performing variation testing of web pages and applications is disclosed. The variation testing system applies a weighted consistent hash function to user attributes of users to assign the users to a variant of a web page that is undergoing experimentation. The usage of the weighted consistent hash function allows for a stable experimental population.

公开(公告)号：US12175525B2

公开(公告)日：2024-12-24

申请号：US17493150

申请日：2021-10-04

Applicant: Maplebear Inc.

Inventor： Jeffrey Bernard Arnold ,  Rob Donnelly ,  Sumit Garg ,  Jonathan Gu ,  Bill Lundberg ,  David Pal ,  Sharath Rao Karikurve ,  Peng Qi

IPC: G06Q30/0601 ,  G06F9/451 ,  G06Q30/02

Abstract: An online concierge system includes sponsored content items in an interface including different slots for displaying content items. A sponsored content item may be displayed in a single slot or in multiple adjacent slots. The online concierge system determines a content score for various sponsored content items indicating a likelihood of a user interacting with a sponsored content item and a position bias for slots in the interface indicating a likelihood of the user interacting with a slot independent of content in the slot. Position biases are different dependent on a number of slots in which a content item is displayed. The online concierge system generates a graph identifying potential placements of sponsored content items in slots by selecting content items in an order according to their content scores. Sponsored content items are positioned in slots according to a path through the graph that has the highest overall expected value.

公开(公告)号：US11314836B1

公开(公告)日：2022-04-26

申请号：US17180547

申请日：2021-02-19

Applicant: Maplebear, Inc.

Inventor： Ogden Kent ,  Benjamin David Bader ,  Jeffrey Bernard Arnold

IPC: G06F16/958 ,  G06F16/957 ,  G06F11/34 ,  G06F40/143

Abstract: A variation testing system environment for performing variation testing of web pages and applications is disclosed. The variation testing system applies a weighted consistent hash function to user attributes of users to assign the users to a variant of a web page that is undergoing experimentation. The usage of the weighted consistent hash function allows for a stable experimental population.

公开(公告)号：US11704382B2

公开(公告)日：2023-07-18

申请号：US17704101

申请日：2022-03-25

Applicant: Maplebear Inc.

Inventor： Ogden Kent ,  Benjamin David Bader ,  Jeffrey Bernard Arnold

IPC: G06F16/958 ,  G06F16/957 ,  G06F11/34 ,  G06F40/143

CPC classification number: G06F16/9577 ,  G06F11/3476 ,  G06F16/958 ,  G06F40/143

Abstract: A variation testing system environment for performing variation testing of web pages and applications is disclosed. The variation testing system applies a weighted consistent hash function to user attributes of users to assign the users to a variant of a web page that is undergoing experimentation. The usage of the weighted consistent hash function allows for a stable experimental population.

公开(公告)号：US20220269748A1

公开(公告)日：2022-08-25

申请号：US17704101

申请日：2022-03-25

Applicant: Maplebear Inc. (dba Instacart)

Inventor： Ogden Kent ,  Benjamin David Bader ,  Jeffrey Bernard Arnold

IPC: G06F16/957 ,  G06F16/958 ,  G06F11/34 ,  G06F40/143

Abstract: A variation testing system environment for performing variation testing of web pages and applications is disclosed. The variation testing system applies a weighted consistent hash function to user attributes of users to assign the users to a variant of a web page that is undergoing experimentation. The usage of the weighted consistent hash function allows for a stable experimental population.

公开(公告)号：US20250095055A1

公开(公告)日：2025-03-20

申请号：US18965960

申请日：2024-12-02

Applicant: Maplebear Inc. (dba Instacart)

Inventor： Jeffrey Bernard Arnold ,  Rob Donnelly ,  Sumit Garg ,  Jonathan Gu ,  Bill Lundberg ,  David Pal ,  Sharath Rao Karikurve ,  Peng Qi

IPC: G06Q30/0601 ,  G06F9/451 ,  G06Q30/02

Abstract: An online concierge system includes sponsored content items in an interface including different slots for displaying content items. A sponsored content item may be displayed in a single slot or in multiple adjacent slots. The online concierge system determines a content score for various sponsored content items indicating a likelihood of a user interacting with a sponsored content item and a position bias for slots in the interface indicating a likelihood of the user interacting with a slot independent of content in the slot. Position biases are different dependent on a number of slots in which a content item is displayed. The online concierge system generates a graph identifying potential placements of sponsored content items in slots by selecting content items in an order according to their content scores. Sponsored content items are positioned in slots according to a path through the graph that has the highest overall expected value.

公开(公告)号：US20230350970A1

公开(公告)日：2023-11-02

申请号：US18205949

申请日：2023-06-05

Applicant: Maplebear Inc. (dba Instacart)

Inventor： Ogden Kent ,  Benjamin David Bader ,  Jeffrey Bernard Arnold

IPC: G06F40/143 ,  G06F16/957 ,  G06F11/34 ,  G06F16/958

CPC classification number: G06F16/9577 ,  G06F11/3476 ,  G06F16/958 ,  G06F40/143

Abstract: A variation testing system environment for performing variation testing of web pages and applications is disclosed. The variation testing system applies a weighted consistent hash function to user attributes of users to assign the users to a variant of a web page that is undergoing experimentation. The usage of the weighted consistent hash function allows for a stable experimental population.