公开(公告)号：JP2005348398A

公开(公告)日：2005-12-15

申请号：JP2005148633

申请日：2005-05-20

Applicant: Microsoft Corp ,  マイクロソフト コーポレーション

Inventor： JAIN KAMAL ,  MIHCAK M KIVANC ,  VENKATESAN RAMARATHNAM

IPC: G06T1/00 ,  H04N1/387

CPC classification number: G06T1/005 ,  G06T2201/0052 ,  G06T2201/0083

Abstract: PROBLEM TO BE SOLVED: To provide an electronic watermark system considering the type of an attack which can be performed to an electronically watermarked image.
SOLUTION: Methods and systems for quantization and data embedding are described. 700 is a computation system, 702 is a marking component, 704 is a transform component, 706 is a linear statistic generator, 708 is a lattice quantizer, 710 is an electronic watermark generator, 712 is an electronic watermark embedder, and 714 is an electronic watermark receiver. A transform is applied on an image that is to be watermarked and statistics associated with the image are computed. The computed statistics are quantized using a symmetric lattice, and a watermark is computed using the lattice quantized statistics. The watermark is then inserted into the image.
COPYRIGHT: (C)2006,JPO&NCIPI

Abstract translation: 要解决的问题：提供一种考虑可以对电子水印图像执行的攻击类型的电子水印系统。 描述了用于量化和数据嵌入的方法和系统。 700是计算系统，702是标记分量，704是变换分量，706是线性统计发生器，708是网格量化器，710是电子水印生成器，712是电子水印嵌入器，714是电子水印嵌入器 水印接收器。 对要加水印的图像应用变换，并计算与图像相关联的统计量。 使用对称网格量化计算的统计量，并使用晶格量化统计量计算水印。 然后将水印插入到图像中。 版权所有（C）2006，JPO＆NCIPI

公开(公告)号：JP2011176840A

公开(公告)日：2011-09-08

申请号：JP2011060803

申请日：2011-03-18

Applicant: Microsoft Corp ,  マイクロソフト コーポレーション

Inventor： JAIN KAMAL ,  MIHCAK M KIVANC ,  VENKATESAN RAMARATHNAM

IPC: H04N1/387 ,  G06T1/00 ,  G09C5/00 ,  H04N7/26

CPC classification number: G06T1/005 ,  G06T2201/0052 ,  G06T2201/0083

Abstract: PROBLEM TO BE SOLVED: To provide an electronic watermark system considering the type of an attack which can be performed to an electronically watermarked image.
SOLUTION: Systems for quantization and data embedding are disclosed. 700 is a computation system, 702 is a marking component, 704 is a transform component, 706 is a linear statistic generator, 708 is a lattice quantizer, 710 is an electronic watermark generator, 712 is an electronic watermark embedder, and 714 is an electronic watermark receiver. A transform is applied on an image that is to be watermarked and statistical information associated with the image is computed. The computed statistical information is quantized using a symmetric lattice, and a watermark is computed using the lattice quantized statistical information. The watermark is then inserted into the image.
COPYRIGHT: (C)2011,JPO&INPIT

Abstract translation: 要解决的问题：提供一种考虑可以对电子水印图像执行的攻击类型的电子水印系统。 公开了用于量化和数据嵌入的系统。 700是计算系统，702是标记分量，704是变换分量，706是线性统计发生器，708是网格量化器，710是电子水印生成器，712是电子水印嵌入器，714是电子水印嵌入器 水印接收器。 对要加水印的图像应用变换，并且计算与图像相关联的统计信息。 使用对称网格对所计算的统计信息进行量化，并使用晶格量化统计信息计算水印。 然后将水印插入到图像中。 版权所有（C）2011，JPO＆INPIT

公开(公告)号：WO2007008965A8

公开(公告)日：2007-08-23

申请号：PCT/US2006027021

申请日：2006-07-11

Applicant: MICROSOFT CORP

Inventor： JAIN KAMAL ,  TALWAR KUNAL

IPC: G06Q30/02 ,  G06Q30/08

CPC classification number: G06Q30/08 ,  G06Q40/04

Abstract: In auctioning advertising opportunities presented over a network, dual pricing reduces effects of fraudulent behavior causing showing or selection of a bidder's ads. In addition to a per selection bid or per showing bid presented by a bidder, a constructive bid opposite that offered by the bidder is derived from the bid offered and a rate of expected selections per showing. Costs resulting from the number of times the ad is both shown and selected are monitored. The price paid by the bidder is determined by the lower of the two costs. Behavior by another party causing the ad to be fraudulently shown or selected will not affect the bidder unless the party causes both a high number of showings and a high number of selections. Setting a price over a plurality of auction periods reduces the effect of fraudulent behavior perpetrated by the bidder regarding its own ads.

Abstract translation: 在拍卖通过网络呈现的广告机会中，双重定价可降低欺诈行为的影响，从而导致投标人广告的显示或选择。 除了投标人提出的每个选择出价或每次显示出价之外，投标人提供的建设性投标与提供的投标相对应，并且每次显示的预期选择率。 由广告显示和选择次数导致的费用将被监控。 投标人支付的价格由两个成本中的较低者确定。 导致广告被欺骗性地显示或选择的另一方的行为不会影响投标人，除非该方同时引起大量展示和大量选择。 在多个拍卖期间设定价格会降低投标人对自己的广告所犯欺诈行为的影响。

公开(公告)号：WO2008079622A3

公开(公告)日：2011-07-14

申请号：PCT/US2007086655

申请日：2007-12-06

Applicant: MICROSOFT CORP

Inventor： FLAKE GARY W ,  GOUNARES ALEXANDER G ,  HORVITZ ERIC J ,  GOODMAN JOSHUA T ,  JAIN KAMAL ,  CHENG LILI ,  CHICKERING DAVID M ,  CONNOLLY MICHAEL ,  DANI NISHANT V ,  NAJM TAREK ,  HEMMEN JEFFREY R ,  SMITH LEONARD ,  BLINN ARNOLD N ,  BREWER BRETT D ,  DIEKEN DARRYN

IPC: G06Q30/00

CPC classification number: G06Q30/02 ,  G06Q30/0275 ,  G06Q30/0277

Abstract: The claimed subject matter relates to an architecture or extension to an operating system (or component thereof) that can facilitate extensible themes for or advertising integration with a desktop that is managed by the operating system. In particular, the architecture can acquire advertisement content such as ads or advertiser skins, select suitable content for display, and configure the operating system to display the selected content. The architecture also provides mechanisms for identifying suitable locations as well as appropriate time for displaying the content.

Abstract translation: 所要求保护的主题涉及可以促进对由操作系统管理的桌面的可扩展主题或与广告集成的操作系统（或其组件）的架构或扩展。 特别地，架构可以获取诸如广告或广告主皮肤的广告内容，选择合适的内容进行显示，并且配置操作系统以显示所选择的内容。 该架构还提供用于识别合适位置的机制以及用于显示内容的适当时间。

公开(公告)号：WO2009126385A3

公开(公告)日：2009-12-10

申请号：PCT/US2009036431

申请日：2009-03-06

Applicant: MICROSOFT CORP

Inventor： JAIN KAMAL ,  UTTER BRIAN JAMES ,  APTER ZACHARY A ,  GOUNARES ALEXANDER ,  CONTE MICHAEL

IPC: G06Q30/00

CPC classification number: G06Q30/02 ,  G06Q30/0211 ,  G06Q30/0232 ,  G06Q30/0239 ,  G06Q30/0245

Abstract: System(s) and method(s) provided to compensate an agent in exchange for agent's intent in transacting with a service platform. Compensation can be effected in online/offline domains; intent can be conveyed online or offline. Compensation is funded through advertisement spending; advertisement impressions facilitate compensation delivery. The service platform that compensated the agent extracts intent through explicit/implicit expressions which can be collected online or offline. Offline expressions can be delivered through wearable indicia. Compensation can be delivered wirelessly offline or online to device operated by the agent. Agent and agent's device(s) registration afford service platform to deliver adaptive compensation customized to the agent, and advertisement(s) with format and content optimized for the agent's device. To drive agent's commercial transactions, offline location services and online location information facilitate delivery of advertisement and associated compensation based in part on agent's intent and location.

Abstract translation: 提供的系统和方法来补偿代理人，以换取代理人与服务平台交易的意图。 赔偿可以在线/离线领域进行; 意图可以在线或离线传达。 赔偿由广告支出资助; 广告印象促进赔偿交付。 补偿代理的服务平台通过可以在线或离线收集的显式/隐式表达来提取意图。 离线表达可以通过可穿戴的标记传递。 补偿可以无线地离线或在线传送给由代理操作的设备。 代理和代理的设备注册提供服务平台来提供定制到代理的自适应补偿，以及针对代理设备优化的格式和内容的广告。 为了推动代理商的商业交易，离线定位服务和在线位置信息有助于部分基于代理人的意图和位置来传送广告和相关的补偿。

公开(公告)号：WO2009111211A3

公开(公告)日：2009-11-26

申请号：PCT/US2009034958

申请日：2009-02-24

Applicant: MICROSOFT CORP

Inventor： ANDERSEN REID MARLOW ,  BORGS CHRISTIAN HERWARTH ,  CHAYES JENNIFER TOUR ,  JAIN KAMAL ,  MIRROKNI SEVED VAHAB

IPC: G06Q50/00 ,  G06Q30/00

CPC classification number: G06Q30/02 ,  G06Q10/10 ,  G06Q30/0201 ,  G06Q30/0207 ,  G06Q50/01

Abstract: A system and/or methodology that exploits user interaction within a social network in order to derive profits. The invention provides for increased flow of money through a social network, and simultaneously allows advertisers and merchants to focus their advertising spending within the social network. Additionally, the invention provides for quantitative measurement of the effects of relational proximity marketing /advertising (RPM), and creates incentives for users to purchase goods through the social network.

Abstract translation: 利用社交网络内的用户交互以获取利润的系统和/或方法。 本发明提供了通过社交网络增加的货币流量，并且同时允许广告商和商家将他们的广告花费集中在社交网络内。 此外，本发明提供了关系性邻近营销/广告（RPM）的效果的定量测量，并且为用户通过社交网络购买商品创建激励。

公开(公告)号：MX2009005694A

公开(公告)日：2009-06-08

申请号：MX2009005694

申请日：2007-12-21

Applicant: MICROSOFT CORP

Inventor： JAIN KAMAL ,  OZZIE RAYMOND E

IPC: G06Q30/00

Abstract: Se mejoran substancialmente experiencias de mercado en línea al emplear infraestructuras de mercado. Una infraestructura de mercado puede proporcionar características estructuradas deseadas por la mayoría de los consumidores sin requerir que un usuario se redirija desde el mercado. Los mecanismos de infraestructura de mercado permiten que estas características se llamen basándose en intenciones mostradas por usuarios. En un caso, esto se realiza al utilizar iconos colocados en cercanía del mercado. Los usuarios muestran su interés en los iconos para iniciar la característica deseada. Una vez que se inicia, un usuario entonces puede interactuar con la característica proporcionada por la infraestructura de mercado. Esto substancialmente aumenta la velocidad a la cual pueden hacerse pasos de compra.

公开(公告)号：WO2009002685A3

公开(公告)日：2009-02-26

申请号：PCT/US2008066155

申请日：2008-06-06

Applicant: MICROSOFT CORP

Inventor： JAIN KAMAL ,  APTER ZACHARY ABRAHAM ,  BIGGS JODY D ,  BURDICK BRIAN ,  DANI NISHANT V ,  FLAKE GARY W ,  GAVRILIU MARCEL ,  KERN RANDALL F ,  KIKER DAVID LAWRENCE ,  SACHETI ARUN K ,  UTTER BRIAN JAMES ,  VEKSLER POLINA

IPC: G06Q30/00

CPC classification number: G06Q30/02 ,  G06Q30/0225 ,  G06Q30/0226 ,  G06Q30/0239

Abstract: The claimed subject invention presents a system and method to compensate a user of a service platform in return for information regarding the user's intent. The compensation comprises rewards points and direct payments, which can be used to claim rewards online and offline. The compensation is securely maintained in compensation accounts. The user can benefit from third-party content and services through partnerships with the service platform. The intent-compensation proposition of the service platform creates a price incentive to use the service platform over its competitors.

Abstract translation: 所要求保护的主题发明提供了一种用于补偿服务平台的用户以返回关于用户意图的信息的系统和方法。 补偿包括奖励积分和直接付款，可用于在线和离线索赔。 薪酬安全维护在补偿账户中。 用户可以通过与服务平台的合作，从第三方内容和服务中受益。 服务平台的意图补偿主张为其竞争对手创造了使用服务平台的价格激励。

公开(公告)号：WO2007127038A3

公开(公告)日：2007-12-21

申请号：PCT/US2007008678

申请日：2007-04-05

Applicant: MICROSOFT CORP

Inventor： CAHILL JASON ,  CHARLES DENIS X ,  JAIN KAMAL ,  LAUTER KRISTIN E

IPC: G06F17/00 ,  G06F15/00 ,  G06F21/64 ,  H04L9/30

CPC classification number: G06F21/64 ,  H04L9/3236 ,  H04L9/3247 ,  H04L2209/60

Abstract: Systems and methods for secure signatures are described. In one aspect, a secure signature is generated. The secure signature strongly binds an image of an electronic signature (an "electronic signature") to content in either electronic or printed form. Responsive to receiving a request from a user, the systems and methods determine whether an electronic signature associated with a printed page represents a secure signature. If so, the systems and methods determine and notify the user of whether the secure signature was cryptographically bound by a signer of the electronic signature to the content being signed.

Abstract translation: 描述用于安全签名的系统和方法。 在一个方面，生成安全签名。 安全签名将电子签名（“电子签名”）的图像强制地绑定到电子或打印形式的内容。 响应于从用户接收请求，系统和方法确定与打印页面相关联的电子签名是否代表安全签名。 如果是这样，系统和方法确定并通知用户安全签名是否被电子签名的签名者加密地绑定到被签名的内容。

公开(公告)号：WO2007092262A3

公开(公告)日：2007-10-18

申请号：PCT/US2007002792

申请日：2007-01-31

Applicant: MICROSOFT CORP

Inventor： JAIN KAMAL ,  CHAYES JENNIFER TOUR ,  BORGS CHRISTIAN HERWARTH

IPC: G06Q30/00

CPC classification number: G06Q30/02 ,  G06Q30/0255 ,  G06Q30/0263 ,  G06Q30/0273 ,  G06Q30/0277

Abstract: The claimed subject matter can provide a mechanism that facilitates a new advertising and/or referral architecture in the Internet advertising space, e.g., for advertising on search engine web pages and/or on content web pages. A mechanism is provided for ad targeting and pricing based upon customer behavior. Accordingly, the ad(s) displayed to customers can be based upon the customer's transaction history. The transaction history can be determined based upon a distribution of points the customer receives upon completing a transaction with a merchant as well as search terms or keywords within a query or a document. The transaction history can be private and can be modified and/or purged by the customer to ensure the proper types of ads are displayed.

Abstract translation: 所要求保护的主题可以提供促进因特网广告空间中的新的广告和/或转介体系结构的机制，例如用于在搜索引擎网页和/或内容网页上进行广告。 根据客户行为提供了针对广告定位和定价的机制。 因此，向客户显示的广告可以基于客户的交易记录。 可以基于客户在与商家完成交易时获得的积分的分布以及查询或文档中的搜索词或关键词来确定交易历史。 交易历史可以是私人的，可以由客户修改和/或清除，以确保显示正确类型的广告。